Fair Observer

Enhancing Fair Observer’s Platform for Better Engagement & Accessibility

Key Results

200%

Growth in Organic Traffic

110%

Boosted User Engagement

Fair Observer

About
Fair Observer

Fair Observer is a nonprofit media platform promoting global citizen journalism and civic education, with 2,500+ authors worldwide, rigorous editorial standards, and open access to diverse, fact-based perspectives without paywalls.

Industry

Nonprofit Journalism

Services

Design, Development and deployment

Business Type

Media Organization

Turn Your Vision into Reality

Let’s Talk to Our Expert

Empowering Fair Observer to Scale Global Impact Through a Smarter Digital Platform

Fair Observer partnered with us to modernize their global media platform, aiming to expand reach and improve engagement.

We redesigned the website with a focus on readability, accessibility, and performance—enhancing user experience across all devices and content formats.

As a result, the platform now supports more contributors, drives higher traffic, and fosters meaningful global discourse—advancing Fair Observer’s mission of promoting diverse, fact-based journalism without barriers.

Built from Research to Reality

01
Planning

We collaborate closely with you through discovery workshops and technical audits to gather the information needed for a successful project that aligns with your expectations and business goals.

02
Designing

Our team creates detailed designs and documentation based on your requirements, ensuring the web architecture and technology stack align with your platform’s needs.

03
Building

Our skilled developers begin coding using the selected programming languages and methodologies, turning designs into high-quality, functional web.

03
Testing

Your web goes through testing to meet the highest quality standards. We identify and resolve any issues, ensuring a smooth, secure user experience and giving you confidence in the web performance.

04
Deployment

Celebrate the launch of your business as we deploy your website to the live server, ensuring a seamless rollout. We handle final testing, fix any last-minute issues, and ensure everything runs smoothly for a successful go-live.

05
Maintenance

Benefit from continuous support as we ensure your web meets your needs, performs flawlessly, and adheres to the service level agreement established at the start of the project.

Turning Challenges Into Growth Milestones

Migrating Complex Legacy Architecture Without Downtime

Fair Observer had years of contributor content and a deeply structured legacy system. Migrating to a modern platform without data loss, downtime, or disrupting editorial operations was a complex task. We ensured a seamless transition with careful planning, custom migration scripts, and incremental deployment strategies.

Balancing Open Submissions with Editorial Control

Allowing global authors to submit content freely while maintaining high editorial standards was a unique challenge. We developed a custom workflow for submissions, reviewer roles, and editorial checkpoints—giving Fair Observer flexibility to manage large-scale content without compromising its integrity or quality.

The Results

200%
Growth in Organic Traffic
110%
Boosted User Engagement

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Tech Expertise Powering Meaningful Transformation

Big Data
kafka app logo

Apache Kafka

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Apache Spark

hadop tech

Apache Hadoop

nifi technology

Apache NiFi

cass technology

Apache Cassandra

storm technology

Apache Storm

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amazon kinesis

snowflake tech

Snowflake

databricks technology

Databricks

redpanda technology

Redpanda

azure technology

Azure Data Factory

aeh technology

azure event hub

asa technology

azure stream analytics

flink technology

Flink

rabbit technology

RabbitMQ

DevOps

Apache Mesos

Docker

Kubernetes

Openshift

Terraform

Packer

Ansible

Chef

Saltstack

Puppet

AWS Developer Tools

Azure DevOps

CI CD

Jenkins

Google Developer Tools

TeamCity

DataDog

Elasticsearch

Grafana

Zabbix

Prometheus

Nagios

Frontend

CSS

HTML

JavaScript

Angular

React

Vue.js

Ember

Meteor

Next.js

Svelte

Preact

Alpine.js

Tailwind CSS

Bootstrap

Material UI

Backend

.NET

Java

Python

PHP

Node.js

GO

Django

Flask

Express.js

NestJS

FastAPI

Ruby on Rails

Laravel

CakePHP

ASP.NET Core

AI/ML

OpenAI

Meta

Mistral AI

Google

Hugging Face

Grok

MongoDB Atlas

Chroma

Drant

Pinecone

Milvus

LangChain

LlamaIndex

Haystack by deepset

Microsoft AutoGen

Nvidia NEMO

Vertex.ai

Kubernetes

Docker

Microservices

Docker

Kubernetes

Istio

Spring Boot

Node.js

Apache Kafka

RabbitMQ

PostgreSQL

MongoDB

Redis

Prometheus

Grafana

Mobile

Android

Flutter

Cordova

iOS

Xamarin

PWA

Ionic

React Native

Database / Data storages

Microsoft SQL Server

MySQL

PostgreSQL

Oracle

Apache HBase

Apache NiFi

Cassandra

Hive

MongoDB

Cloud DB, Warehouses & Storage

Amazon DocumentDB

Amazon DynamoDB

Amazon RDS

Amazon Redshift

AWS ElastiCache

Azure Blob Storage

Azure Cosmos DB

Azure Data Lake

Azure SQL Database

Azure Synapse Analytics

Google Cloud Datastore

Google Cloud SQL

Ready to unlock growth? Begin your digital transformation now.

Let’s Build Together

Turn Your Vision into Reality with Netleon’s AI Expertise

Here’s What Happens After You Submit Your Dream Project
  • Vision
    Share your project requirements, and we’ll prepare a detailed proposal with timelines, estimates, and team structure.
  • Dream Project
    We’re open to signing an NDA to ensure complete confidentiality and data protection.
  • our team of experts
    Discuss your project goals and challenges with our team of experts.
  • Netleon specialist
    A Netleon specialist will get in touch with you within 24 hours.

Frequently Asked Questions

+ What was the project goal for Fair Observer?
To modernize their digital news platform for a global audience, improve readability, boost organic reach, and manage thousands of international contributors without compromising editorial integrity or load speed.
+ How did Netleon improve content discoverability?
We restructured content categories, built dynamic filtering systems, and improved tagging to help users find relevant articles easily. It improved time on site and lowered bounce rates significantly.
+ How did you handle contributor-based publishing?
We implemented a custom workflow that allowed authors to submit content, editors to review, and admins to manage publishing—all within a secure and scalable editorial system.
+ What measurable outcomes were achieved?
Organic traffic grew by 200%, session durations increased, and editorial processes became faster. The new UI/UX also helped improve accessibility and user engagement on both desktop and mobile.